Fiverr gig SEO: titles, descriptions and tags that get found

Step 1: Find the words buyers actually type

Start typing your service into Fiverr's search bar and note the suggestions that appear — those come from real searches. “WordPress website”, “WordPress website design” and “WordPress landing page” are different searches with different buyers.

• Pick one main keyword for each gig — specific enough to stand out, common enough that people search for it.
• Look at the top gigs for that search. Note how they phrase their titles and what their packages include.
• Make one gig per service. A gig that tries to rank for everything usually ranks for nothing.

Step 2: Write the title

Your title starts with “I will” and has 80 characters in total. A simple formula works well:

I will [main keyword as an action] + [specific detail or outcome]

• ✔ I will build a responsive WordPress website for your business
• ✔ I will design a minimalist logo with unlimited revisions
• ✘ I will be your best expert web designer and developer for anything

Keep it readable. A title stuffed with keywords looks spammy to buyers, and buyers' clicks matter.

Step 3: Write the description

You have up to 1,200 characters (minimum 120). Use them to answer the buyer's questions in order:

1. The result in one sentence — what they get.
2. What's included — a short bullet list.
3. Why you — experience, speed, a niche you specialise in.
4. A next step — “Message me before ordering if your project is custom.”

Use your main keyword naturally once or twice. Break the text into short paragraphs or bullets — it's read on phones.

Step 4: Choose your five tags

You get up to 5 search tags. Use your main keyword and close variations buyers search for: the platform (WordPress, Shopify), the type (landing page, e-commerce) and the use (business website). Skip generic words like “best” or “professional”.

Step 5: Make the gig image work

The recommended gig image size is 1280 × 769 px. Show the result — a finished site on a laptop mockup, a logo on a business card — with a few large words at most. Don't add Fiverr badges, levels or ratings; Fiverr shows those itself and can remove images that include them.

Things that hurt your gig

• Contact details. Emails, links, phone numbers or “contact me on WhatsApp” break Fiverr's rules.
• Copied descriptions. Write your own — duplicate text helps nobody.
• Slow replies. Response time is part of your seller performance. Answer messages quickly.
• Unclear packages. If buyers can't tell the difference between Basic and Standard, they message instead of ordering — or leave.

Don't forget your profile

Buyers often check your profile before ordering. A focused description (150–600 characters) that says what you do, who you help and one result builds trust fast.

Fees, limits and rules change. We check them regularly and date every update, but always confirm the final number with the platform, your provider or an adviser before you rely on it.